Service design by KoosKoos' view on designing value adding service systems |
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Get more out of your innovation efforts When you take the time to build a solid strategic platform you’ll find that you’ll quickly increase your innovation power and see your efforts becoming more...
Read More →Unfortunately we see that the bigger a company gets the more each department will tend to work in separation, sometimes even based in different cities or countries. Within such so called ‘silo structures’,...
Read More →As ‘Strategic Design’ is a new discipline, it is also poorly understood by the market. So let’s clear up the fuzziness around it for good and for all. First of all we need...
Read More →While the 20th century seemed to focus solely on the enterprise as an economic unit, the 21st century shows a shift in this focus. A shift towards a more customer-focused approach, where design...
Read More →Strategic Design originates from the MsC ‘Strategic Product Design’ at TUDelft, University of Technology. It’s approach manages strategic product direction based on insights from the external environment (market analysis, consumer and behaviour research,...
Read More →Most agencies only deliver reports. Big ugly stacks of paper and endless shows of powerpoint slides. At Koos we understand the importance of tangible & good looking results. That’s why we’ll always give...
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